COMPANY PROFILE
Adform
Headquarters: Copenhagen, Denmark · Founded: 2002
What it does and how it makes money
Danish ad tech company (Adform A/S) that provides a platform for advertisers, agencies and publishers to buy and sell digital advertising and automate their campaigns.
It charges advertisers, agencies and publishers for using its platform to buy, sell and serve ads. [1]
What data it collects about you
It assigns unique cookie identifiers to each browser to track and target ads across sites; its opt-out stops using that data for targeting but is not described as deleting it. [2]
Money
Fines and sanctions
We found no published fines or sanctions when we checked it on October 12, 2026.
Data breaches and hacks
We found no published data breaches when we checked it on October 12, 2026.
Ask it to delete your data
This is the page the company itself gives to ask it to delete your data or stop selling it: Open its page [2]
With GUARDIANA or GUARDIANA ZERO, you download from this same profile the letter asking it to delete your data, under your country’s law, ready to attach to an email.
Its website
Does this company follow you? GUARDIANA ZERO, GUARDIANA’s browser, cuts its connections and shows you how many times it tried. Meet GUARDIANA ZERO →
Sources
- https://site.adform.com/media/zwkpcmh5/adform-annual-report-2025.pdf
- https://site.adform.com/privacy-center/platform-privacy/opt-out/
What this profile does NOT say
- It does not say this company does anything illegal. The only thing it states about anyone’s legality is what a regulator or a court has already decided, with the date and the link to the source.
- It does not say what data of yours it holds: only the company knows, which is why you have the right to ask it.
- If you are this company and a fact is wrong, write to hola@guardianagroup.com and it will be corrected, with its date.
Public facts with their sources, checked on October 12, 2026. All profiles →