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COMPANY PROFILE

Sovrn

Headquarters: Boulder (Colorado), United States · Founded: 2014

What it does and how it makes money

Sovrn Holdings, based in Boulder, Colorado, provides web publishers with programmatic advertising technology, affiliate-link and commerce tools (Sovrn Commerce, formerly VigLink) and analytics. It was created in 2014 from the Lijit Networks business.

It makes money from selling publishers' ad space in programmatic auctions and from affiliate commissions on purchases made through its links. [1]

What data it collects about you

According to its policy, it collects IP address, cookie and mobile advertising IDs, hashed emails, browsing and search activity across unrelated sites, app usage, precise location if allowed, device data and links between browsers and devices, plus third-party data; it states it sold personal information in the preceding 12 months. [2]

Fines and sanctions

We found no published fines or sanctions when we checked it on October 12, 2026.

Data breaches and hacks

We found no published data breaches when we checked it on October 12, 2026.

Ask it to delete your data

This is the page the company itself gives to ask it to delete your data or stop selling it: Open its page [3]

With GUARDIANA or GUARDIANA ZERO, you download from this same profile the letter asking it to delete your data, under your country’s law, ready to attach to an email.

Its website

https://www.sovrn.com/

Does this company follow you? GUARDIANA ZERO, GUARDIANA’s browser, cuts its connections and shows you how many times it tried. Meet GUARDIANA ZERO →

Sources

  1. https://www.vcaonline.com/news/2022072603/sovrn-raises-36-million-in-series-c-funding-fueled-by-consistent-revenue-growth/
  2. https://tostracker.app/document/sovrn-privacy
  3. https://www.sovrn.com/your-data/

What this profile does NOT say

Public facts with their sources, checked on October 12, 2026. All profiles →